Built by planners who know how frustrating inventory planning can become

Thomas has worked with planning and forecasting in the textile and fashion industry since 2007. He has held responsibility for purchasing at brands such as ONLY, Soya Concept, and hummel, and has helped a long list of brands put new planning systems into use and make them stick inside the organisation.

He also works as a planning consultant for smaller brands, running their NOOS and seasonal allocations week by week. Over the past seven years he has visited more than 100 of the largest brands in northern Europe, which is where most of what the platform does comes from.

He runs the advisory side of the business as well — the BZIMPLE 360° reviews, and the stretches where a brand needs someone to hold the planning itself for a while.

Søren has built for the web professionally since 2000 and has worked with cloud platforms — Azure, Google Cloud, and AWS — since 2016. Fashion Planner is not his first multi-tenant SaaS product: he has built and run platforms in fields as different as time registration, education planning, and e-mobility, each with its own demands on data, scale, and reliability.

That background shapes how the platform is put together. A planning tool is opened every week by people who never set out to become software experts, so the user journey comes first — what a screen is for, which decision it supports, and how few steps it takes to get there. A great deal of the work goes into the interface and the experience around it, because a tool that is awkward to use quietly stops being used.

Building it next to the planning work rather than at a distance from it is the point. A question that comes up in a customer’s planning week can be in the product shortly after, instead of waiting for someone to translate it into a requirement first.